Improving Natra’s forecast accuracy through collaborative planning

In this webinar, we discussed how Natra, a global chocolate producer is using Anaplan to improve their forecasting processes. They’re using the centralized platform so their demand planning and commercial sales teams can share knowledge to create more accurate demand forecasts.

We met with the manager of Natra’s demand planning who led this initiative. We also discussed the benefits of connected planning for the consumer packaged goods industry. More specifically, how Anaplan can connect different teams along the supply chain for organizational excellence